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Archive of ‘commissions’ category

#FBF: “30 Days of Shoes” Commission for Marie Claire

Just a few of the looks I illustrated for Marie Claire. You can see the rest of the slideshow here.

Just a few of the looks I illustrated for Marie Claire. You can see the rest of the slideshow here.


Last week my girl asked me why I hadn’t blogged about the projects I’ve done over the past year. I didn’t have a great reason other than — I just didn’t get the chance to sit down and do it! So today, for Flashback Friday, I’m sharing a commission for Marie Claire online.

This project was an advertorial collaboration between Marie Claire and Nordstrom. I was commissioned to illustrate thirty looks highlighting the Marie Claire editor’s top shoes for the spring — all of which are available at Nordstrom.

This was such a great project to do. I had the opportunity to illustrate a diverse set of fashion figures with all kinds of style — from athletic to glamorous to classic to eclectic. Oh, and the shoes? Seeing the editor’s picks for the spring were the best part! (I may or may not have done a little shopping for myself over the course of this project.)

You can see the entire slideshow here. Let me know what you think and what your favorite looks are!

Click here to see Nordstrom and Marie Claire’s 30 Days of Shoes illustrated by Veronica Marché.

Now Open – Veronica Marche on Etsy

Veronica Marche on Etsy

 

Finally! After three years of relying on email, Facebook messages and carrier pigeons to collect orders for custom illustrations, I have finally opened up an Etsy shop! Now the process of placing and receiving orders for custom illustrations has just gotten way, WAY more easy. WHOO HOO!

In my Etsy shop, you’ll find listings for my most popular commissions – illustrations for personal use, for wedding invitations and special occasions, and for websites and blogs. Each listing outlines the process of working with me, and answers the most common questions I get about creating a custom illustration.

Right now, my Etsy shop sells custom artwork exclusively. In the coming months, I will be adding some non-custom products, such as cards and stationery. In the meantime, take a look around, favorite your favorites, and place an order for your own custom illustration. (Oh! And now’s a good time to also tell you that October is the perfect time to place a holiday order, before the November rush!)

Commission: Illustrated Series for a Multi-Faceted Mom

So I got a super special, super exciting request from a friend and former co-worker a few weeks back. My friend wanted to celebrate her sister’s upcoming birthday by commissioning four illustrations to highlight the many facets of her sister – as a professional, as a jet-setter, as a glamorous style maven, and as a doting and devoted mom.

Needless to say, I was more than happy to take on this project. I LOVE celebrating women for being multi-faceted and unapologetically amazing, and the subject of this series was no exception. She’s super-stylish, super-accomplished professional who holds two Ph.Ds — TWO! — and has traveled the world with her children. The inspiration was endless, and resulted in a set of illustrations that were loads of fun to create.

Custom vanity illustration by Veronica Marche. Via veronicamarche.com.

The first illustration showcased my client’s sister as an unabashed glamour girl, who loves makeup, corsets and killer shoes. I also used an old Nordstrom ad campaign of one of my favorite illustrators, Ruben Toledo, as inspiration for the “powder room” setting of this image.

Custom stylish jet-setter illustration by Veronica Marche. Via veronicamarche.com

Then there was the “Jet-Setter” illustration. My favorite thing to draw is women “on-the-move”, and this image was no exception. My client says her sister moves through airports looking effortless, so that’s the feeling I wanted to create here. Also, it was tons of fun illustrating the Louis Vuitton baggage set — my client’s sister, the stylish maven that she is, does actually own the whole collection.

Custom stylish professional illustration by Veronica Marche. Via veronicamarche.com.

Finally, there was the illustration celebrating my client’s sister as an accomplished, educational professional. I’m actually a bit peeved with myself — I illustrated my subject with only four degrees, when she actually has five! Lol. I did enjoy sketching this fabulous, ruched black dress and the black-and-tan pumps.

I also a created a fourth illustration of my subject and her two adorable children, which was included with this set.

I can say that this has been my most intensive commission so far — most projects only require an image or two for my clients. But I’m so glad I was able to do this and create such a unique and personal birthday gift for my friend’s sister. These illustrations have now all found a home in her home, and I hope she loves them just as much as I enjoyed creating them. :)

If you’re interested in a personal illustration commission, contact me here.

A Peek Into The Illustration Process

A Peek Into The Illustration Process - Veronica Marché Illustration

The number one question I get as an illustrator is “How does your process work?” Today I’m sharing a sneak peek (“behind the scenes,” if you will) of the work that goes into taking a custom illustration from concept to a full-color image.

Earlier this year, Claudia Baudo, the creator of Smackaroons (a yummy coconut-and-chocolate candy) emailed me seeking an illustration for her Valentine’s Day event.

Every client project starts the same — I ask my client what they’re looking for, and to give me a few key words to describe their brand or event. Claudia wanted a fashion-inspired image that was fun, and flirty, and communicated how much of a delight Smackaroons are to eat. And she wanted it to have a bit of glamour (legendary pin-up Bettie Page was part of the inspiration references), but to still be friendly and approachable.

Once I gather that information from my client and do a little research on my own, I brainstorm and sketch a number of concepts or ideas for the client to choose from. Here, the first idea was a fashion figure in little black dress (I mean, how much more glamorous can you get than an LBD?) and the other was a figure in Claudia’s signature chef’s coat, which she wears to all her events. We also alternated between the figure showing the product and receiving a box of Smackaroons as a gift — since it was, of course, Valentine’s Day.

Smackaroons Concept Sketches by Veronica Marché

At this point, the client chooses their favorite idea, and we finesse the details with a few tweaks. Claudia loved the middle pin-up pose, but we decided to put the figure in a black dress, and to make sure she looked absolutely delighted about receiving a gift of Smackaroons! Here is the final line sketch…

Smackaroons concept sketch by Veronica Marché

And here is the final full color illustration. I made sure to include special details (the Smackaroons box, the signature lipstick tag, and the character’s lip color in “Smackaroons” hot pink) to make sure this image uniquely reflected the Smackaroons brand:

Smackaroons Valentine by Veronica Marché

Claudia was really happy with the final result, as it embodied everything she wanted to communicate about her brand — a little glamorous, a little fun, and the thrill of getting a sweet treat!

Smackaroons postcard

My illustration on promotional signage for Smackaroons.

If you’d like a custom illustration created uniquely for your brand or event, contact me here.

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